Quote ="BartonFlyer"Is there a business plan anywhere that states what RL is actually working towards? If you don't know where you are going, how do you know if you've got there?'"
Quote ="Red John"That's the point I was making, and is the point Ian Lenegan has been making recently. The restructure of the league is of no interest to anyone outside of the M62 corridor, and the sport's top competition in the UK can't attract a sponsor. These should be the focus of the RFL, but instead it's indulging in a bit of navel gazing over P&R, which will, I think, be hugely detrimental to the sport (I strongly suspect we'll lose London next year, which puts us very firmly back in the 'Nuthen sport for Nuthen people' category).
It would be interesting to know where the RFL see the sport in 5, 10 and 20 years time, and what plans they have to get there.'"
Lenegan made some good points but ultimately I disagree with his main assertion. The number one priority for the RFL is to secure as much money as possible for TV broadcasting rights; this bankrolls the full-time professional era. The current deal with Sky expires in 2016. Whether or not because they were overstretched by the new Premier League rights contract, it is noticeable that Sky are cutting coverage elsewhere. There’s talk of Sky reducing its commitments with darts, for example, which has been a bit of a boon for them in recent years. It also lost out to Premier Sport for rights to the RL World Cup (if it even bid for them) and opted out of showing matches in the earlier rounds of the Challenge Cup. I doubt it was a coincidence that around this time talk of league restructure became serious — the RFL were spooked.
The new league restructure and resulting hype will kick-in around the time TV rights will come up for renegotiation. In effect, this is the RFL saying to Sky (or other suitors) ‘we’re still cool’ and ‘we can change’. So as for a long-term plan, it wouldn’t surprise me if there isn’t one. This is all about 2015.
Quote ="Marshy1"The reason for this lands firmly at the point when Sky came on board which for most people meant the saving of RL. Personally I think apart from TV exposure it started the downfall.'"
We can argue about the relative merits of the full-time professional era but with hindsight it saved many clubs. Big clubs at that.