Quote ="the artist"i think to make it a success we have to set up the games to avoid blow out scores if we possibly can. all the memorable games in this WC so far have featured close games, or stirring comebacks'"
Alternatively you could say that smaller teams need big game experience against quality opposition if they're to improve - that's the train of thought in most sports, at least.
Fans will love watching close, intense games between 'second tier' nations and it will help the games international profile, but do you think it could hinder at the same time?
I think there are a few teams outside of the 'big three' who would be better served by regularly playing against England, New Zealand and Australia, regardless of how one-sided some games may be.
I do like the double header idea mentioned earlier though!