It would help of there were official road signs directing people to the ground .
Has anyone else noticed there are none ? Yet there are to Castleford's ground.

The most obvious way to increase Belle Vue attendances is to produce a consistent "winning team". Sounds obvious I know, but by that I mean a team that we can expect to go out each week and win a game. The inconsistency of Trinity's performances does not attract the floating spectator. The Wigans, Leeds(until this season), St Helens, Castleford and Warrington fans know that when they go to watch a match they've a good idea that their team will win. Trinity fans have had a negativity factor instilled into their brains since 1979, and crowds won't improve until the results are consistently good.

Jusy what I've said in previous posts. We can't get anywhere without a cup run or consistency that's what gets you into yhe public eye Simples

While success does bring fans...it's not the only route and in reality we're never going to be a Wigan/St Helens etc so we need to find another way to attract fans.

I think we should look at football clubs like Dulwich Hamlet and Palmers FC. They've both created cult like followings by becoming the cool thing to do...appealing to the hipsters.

I think there's huge potential for us to tap into the trendy craft beer and beard scene the north is starting to see. We need to be different, how often does Johnny Vegas talk about St Helens on TV? Could we work with The Cribs...maybe just a gig at the stadium or partner with them etc.

Also, new GDPR regulations will make it harder to create an all encompassing mailing list, not impossible though.

Interesting to see Connor Grace got clubman of the year for his media duties...obviously within the club there's the view we're doing some good stuff.

We would struggle to be a Wigan,Leeds, Hull as they are the only genuine big clubs in RL. St Helens/Warrington in my opinion we could be, what size clubs would they be if they had the last 50 years we’ve had. We’ve more potential than most RL clubs we’re doing ok get stadium sorted some advertising keep it going on the pitch and we’ll be fine.

Look at the points for and against this season.
Not many teams have a better points for, it's the points against that needs a bit of work as then maybe we can compete with Wigan and Saints and even Cas!

Only a small thing that I have noticed is they stopped putting those big A boards on the main roads into the city where you couldn’t help but notice trinity and who and when they were playing as more often not you were stuck in slow moving traffic .
Think a multi point attack on getting more into the public eye is the way forward in the short term.

I have seen at least one of those recently, rotting away in a field unfortunately.

Loads of great ideas - but the problem with a scattergun approach to marketing is that if sales do go up, you don't know what's worked and what hasn't, so you don't know what to continue, and what to sack off.

For mine, I'd pick two and execute them in the off-season; the main one would be schools, with a second line of attack in the public sector. For schools, I'd significantly ramp up the player involvement and link them with PE departments - doing conditioning, nutrition and coaching - not just RL - and at the same time, get to parents through school comms channels, offering free tickets for kids and teachers - requiring a paying parent to accompany. Players like Big Dave and Pauli should be assigned to the biggest schools with the largest catchment areas - and players with connections to a particular school could go there. If the club engages as a partner around health, fitness and nutrition, there's a genuine reason for them to become partners of the club.

A similar project could be done with public sector organisations - especially the NHS - with a public health crisis in full flow mainly around lifestyle choices - and a gang of super fit, professional athletes able to offer genuine added value - it shouldn't be that hard to get the NHS Health Promotion team to link up with the club.

The lack of connectivity with the local community will never be solved with posters and A-boards - the club has way more to offer than that, and building relationships with large demographics has to be key?

I hope that never gets quoted out of context


However. some good suggestions there and agree about the A boards and posters, but we do need those as well. Also, getting news out daily to the media organizations, any old cobblers will do (half joking). Many a slow news day will see them slipping the odd article / quote in.

Whoops - perhaps that would be a better strategy for certain fans...?

I personally think the A boards going is one of the few mistakes MC and co have made and I would reinstate immediately.

I get the trendy arguments about social media etc but in this case I think the marketeers are totally wrong.

RL is a conservative game with a mixed potential audience 50% of which has no interest in Twitter or Facebook.

We have simply alienated them by ignoring them which in turn has allowed them to ignore us.

Also the boards add a presense for the club in the city that can't be ignored yet comes at a fairly reasonable price.

I suggest the club thinks again on this, ditto match day posters.

One thing seems obvious and that is that good RL and results doesn't seem to be enough to attract the Wakefield public so we need to re-think the marketing - or win the CCup or GF

I know lots of fans who are 'older' and are not on the internet or social media. The A boards are good at targeting that age group. The match day posters are at no cost to the club, fans can print them out and distribute to shops etc.

Dream team, England Squad (congrats Tom and Reece) etc. Now lets hope the club shout this news from the rooftops.

Nothing on the website?

I think we need to work both harder and smarter and the club could do more. A few fag packet ideas, many of which have been suggested in one form or another:

• Email communication. Can’t recall the last one I had from the club and I’m a regular fan, I get them from Leeds Rhinos all the time.
• ‘Money can’t buy’ incentives within the season ticket – for example access to a training session/open day where you can get close up with the players. Maybe go into a draw to be a waterbody or something similar. Same with access to the post match players bar, say one game per season you get this with a season ticket.
• Write it into the contracts of the star players that they have to spend an hour a day after ringing all season ticket holders from the previous years that haven’t renewed yet. I’m sure a phone call from big Dave could entice a few to maybe sign up again?
• Use the players at the shop a bit more – come down to the store this weekend when Tom Johnston will be doing a quick Q&A – get your season ticket and get a free signed ball or whatever.
• Themed rounds every now and again.

NHS/Public Services game – £5 a ticket for anybody employed here.
Veterans/armed forces game – same again.
Heritage Round – free pint for anybody who comes in a Rooftop Gardens shirt or whatever.
• More interaction with junior clubs, my junior side gets an invite probably less than a week before the game – this isn’t long enough at all to organise kids and parents.

.

We are definitely missing a trick with the Challenge Cup.

A top 8 finish puts you just 3 games from Wembley which, for Trinity, is our best chance of reaching a final and claiming some silverware.
The boost in interest and additional supporter numbers would be huge for a club like ours and the additional merchandise and sponsorship would be something that we havent seen for 40 years.
This is exactly what Cas managed and they put an extra couple of thousand on their gate and we could easily do the same.
Now that the 3 x 8's have been consigned to history, Chester needs to get on board with this now, target the cup and if necessary sacrifice (or at least risk) a couple of league points to try and get us into a major final.
We may not make it but, the cup shouldn't be a distraction, it should be our main target for the season.

Yes there is its in the news section from when they were selected.

I agree on the whole that this area needs a coat of looking at but the club is doing pretty well in some areas.

There is mate, was posted a couple of weeks ago when all were selected.
Tom & Reece here.
[urlhttps://wakefieldtrinity.com/johnstone-and-lyne-make-england-squad/[/url

Batch here.
[urlhttps://wakefieldtrinity.com/batchelor-selected-for-england-knights-squad/[/url

Dream team selection.
[urlhttps://wakefieldtrinity.com/three-trinity-players-make-2018-betfred-super-league-dream-team/[/url

Also interviews with them all about the dream team and England selection on Trinity TV, I think it's free to watch those videos as well.

Some good ideas there mate.
I know it's easy sat here to throw ideas at the club but some of those are very achievable imo and just need a little spare time. Some need a bit more time, money and thought but very doable.

I got an email from the club today about King signing just to highlight the club is communicating I opted in on the website as there have been changes under data protection which is maybe why some people have not been getting info, I believe you have to opt in now.

Interesting points these, and something I feel my club ( HKR) do incredibly well. Some examples are

- Weekly emails with regards to merchandise and new arrivals, seperate emails about lottery wins, emails with "message from the chairman etc" we get a lot.
- Season pass holders can win hospitality tickets, join the team photo for the year, win tickets to end of season awards etc. Discount's in store and free gifts when signing up.
- Not sure they do the phone call scenario to be fair think it's a good ploy though especially the newsworthy team members
- Weekly store visits by players autograph etc, including match days time for non playing team members. Rovers also do house visits by players especially over christmas with winning prizes etc
- Not so much themed rounds, but we do extremely well with a charity shirt idea which runs for a longer period. The ' a little respect' shirt in 2018 and the remembrace shirt in 2019 both sold over 2000 shirts - decent amount of extra wedge if getting it right.
- We have scheduled junior teams playing on a rota basis throughout the season at half time. Nephew plays for East Hull and they generally know in advance what games they will be on the pitch playing and also mascots ( sky changing it messes some up)
- Another point is social media. KR got listed the number 1 professional sports team for fan engagement on social media within the last couple of years - it is an area we excel on.
- Last year we did a retro range which was unbelievable gear, and really was what people were asking for.
- We do a once yearly 'big listen' when a massive survey goes out to all members about improvements and idea's etc with results published and actions taken.
- Themed marketing activities which are advertised throughout the city for season passes pushes - 2017 was stick together rovers forever, 2018 was rovers are back, 2019 is red army. All strategised with merchandise etc so it all ties in.

Worth an outlook from another team, it's just on the field we can't seem to get anything correct!

Some great ideas, but ultimately it comes down to one thing....success on field! Don't get me wrong, we have done really well for the last two seasons, but we have not won anything or got to a final.

As said earlier in the thread, our profile, and hopefully crowds, will not increase significantly until we get to either the CCF or GF. Where are now gives us a great platform. It's probably too much to get to the GF, but not impossible, and the CCF is a more likely route.

Talking of the GF...when I watched the game on Saturday I thought what a dream it would be to see my team at OT....

Just been on the VT. Now, it’s not the usual location for good ideas or rugby league wisdom I admit but there was a good point made on the topic of the attendance at the KCom. Would it be possible to set up a kiosk in the city centre during the week to sell tickets for the upcoming home game? I realise there are security and safety issues and the practicality of setting up credit card payment etc but it would be a great way of putting the club and the fixtures in the faces of the public.