Quote ="Darthchris"Years back - in a bid to compete with Stella - The makers of Kroneburg and John smiths stuck their prices up by 50p per pint as an experiment and actually sold more beer (per volume not just profit) and made it a permanent switch. Maybe our £99 tickets are part of the problem. People do t see it as a premium product.'"
I don't think that is a particularly relevant comparison considering those products were already well established in the market place.
If it was £200 for a season ticket I wouldn't have bothered, I doubt my other 3 friends would have either.
