Quote ="northernbloke"Not saying we don't need to move to a viable stadium. We all know that's the case, unless there is massive investment in developing Valiss way, and we all know the problems with that.
However I still can't agree with your view that broncos brand is tainted, and I believe that most fans actually applauded the return to the name.
As for "events" you keep mentioning them, yep "events" do attract folk, but that's very different to following a club week in week out! So yep the numbers are going to be massively different. Example 1 the one off event of the boat race! How many folk that go watch that go to any other boat race regatta?
Example 2 london marathon is an event, the folk that go out and line the streets for that race prob have no clue what events there local harriers put on.
Example 3 one off event American football in Wembley it's an event, ask any of those in Wembley where the Berkshire renegades play?'"
1. Event marketing is what the Wolfpack did for EVERY HOME GAME THIS YEAR.....it is what is needed......consistent and long term promotion...asking for feedback, inviting, re-inviting, getting out to radio stations, getting photographs of events to papers.....how do you think the likes of say Saracens or Harlequins have taken their gates of a few hundred in the mid 1990's to an average of 23.000+ last year with a couple of event games (14,555 without the event games).......when we joined them at the stoop they had been getting 3k gates......it's not by magic. We fired a PR girl that we hired to market the club (Gus again) and Quins RU immediately employed her as their PR person......
Remember....before they officially became professional, Union clubs attracted 3 digit gates at best and played nowt more than friendlies and the cup....and Union was all over the BBC back then too with the 5 nations and cup games shown Live.......yet we blame BBC bias towards the 6 nations as the reason we languish behind????
2. Most fans applauded? Really? How come attendances went down and Rupe 1 and his hordes didn't require all 4 sides being opened? It was changing seats on the Titanic and an exercise in self preservation from a CEO who was out of his depth. It was announced in November.........3 months before the first fixture and nothing was done to attract lapsed fans back...just a few flyers at Wembley and a program advert. No effort to buy the original website back (which I could have picked up cheap), stupid choice of colours and again a sense that all the hard work had been done and the fans would flock to games.