Marketing of the game is a disgrace, have you ever seen an ad or promo outside of the Sky game coverage. Woods doesn't have a clue, his marketing heads are football people.

Who exactly are you suggesting they should be ' marketing ' to?

That's the problem, for the most part you're preaching to the choir. If you market at people who don't have a rugby league team to go and watch, you won't achieve anything. Marketing in places like Wigan and St Helens, where (mostly) everybody is already aware of the local RL team, and you might get a few more bums on seats, but it probably won't be cost effective.

The RFL should be marketing at people who live close to RL strongholds, but who aren't really that aware of them. Target places like Bolton, Chorley or Preston to attract people to Wigan matches for example.

The rfl should advertise in these areas for people to go watch RL not just your precious clubs.