Quote ="Ferocious Aardvark"
The what might be described, in deer terms, as rutting pubs and clubs want to serve you in ten seconds, at as high a profit margin and low poor quality product as possible, and have equally as little interest in their bar staff fannying around taking the time to pull a decent pint, as you would have in savouring one.
'"
An attitude started in 1984.
I can be precise with the date as its the year that I moved back from Newcastle to Leeds and my last contract in Newcastle was the refurbishment of a quayside warehouse into a Tetleys pub, an act that was remarkable for several reasons...
1. Tetleys were almost unheard of in the North East at the time, I only knew of one Tetleys pub on Tyneside and that was The Queen Vic in Felling and that my friends, is another, completely different story
2. Opening a pub on the Newcastle Quayside was considered to be an act of madness at the time for the Quayside was an area of abandoned semi derelict warehouses from an era of several decades prior, if you went on the quayside of a Saturday night in 1984 then you were either looking for a prostitute or committing suicide, or both, probably in that order actually.
3. There's probably other reasons...
Anyway, at the first site meeting the architects came up from Leeds and were subjected to a lot of Geordie -taking about how much money they were wasting on this project, and then they explained why it was that they had leased this five-storey, but very narrow frontage, warehouse.
The design of the place was such that it was laid out for the punters to come in through the front door, be shepherded upstairs to one of four differently themed floors, served, and then ushered down the back stairs and outside, preferably being relieved of the maximum amount of money possible in as quick a time as possibly and then disposed of, the architect actually used the words "Old men who sit in pubs with one pint all night are no use to us at all".
And they had another surprise on launch night, when the bars were fitted out by their own contractors they wouldn't tell anyone what beer was being served, it was a big surprise, a new beer for Tetleys and one that would change the drinking habits of the North East, we got an invite to the opening night.
The surprise was that it was the first Tetleys pub to serve Castlemaine XXXX.
The day the beer died - October 1984.